About Us
Our Approach: Specialized, Strategic, and Seamlessly Executed
Our Niche: Delivering What Others Can’t
We specialize in “Special Projects Marketing & PR,” a highly specific and often overlooked niche that few agencies or think tanks can effectively tackle. This focus has allowed us to carve out a distinctive role in the industry, offering innovative solutions for complex, high-stakes challenges.
Our Edge: Strategic Thinking Meets Practical Execution
We excel at bridging the gap between vision and action. While most advertising agencies focus on crafting creative campaigns, they often miss the operational nuances of their clients’ businesses. That’s where we shine. Global organizations and leading brands turn to us for more than just strategic advice—they rely on our hands-on support to execute unique projects that demand both precision and creativity.
The Value We Bring: Expertise Without Excess
By combining deep industry expertise with a lean, virtual collaboration model, we provide exceptional results at a fraction of the cost of traditional agencies. Partnering with a network of elite professionals, we adapt to your needs while maintaining efficiency and cost-effectiveness.
Why Choose Us: Tangible Results Where Others Fall Short
We operate behind the scenes to deliver outstanding outcomes in advertising, media rollouts, and customer engagement strategies. Our under-the-radar approach consistently outperforms the capabilities of traditional agencies, PR firms, and in-house marketing teams. With us, you get impactful solutions that drive measurable success and create lasting value.
NOTEWORTHY SPECIAL PROJECTS
- We developed B2B, B2C & PR tools to manage and help implement the largest retail re-branding initiative in U.S. business history
- Branded and helped launch Johnny Rockets, now with 330 worldwide sites. Johnny Rockets was acquired by Sun Capital Partners in 2013
- Branded and developed advertising/PR for Los Angeles parking structure, WallyPark, now a $600 million annual business with 18 airport locations and many more on the way
- Partnered with leading quick-service restaurants (QSRs) to create a successful U.S. co-branding assistance program for the largest company in the world. So successful it has been extended globally
- Following the $178 million racial bias lawsuit settlement, we created and managed an affirmative action program to enlist women, African Americans, and other minority franchisees for Texaco and Shell
We Create Value
In a rapidly evolving business landscape, our expertise aligns seamlessly with modern needs, helping companies implement innovative initiatives and rebrand strategies they may not have previously considered. As specialists in supporting high-impact projects, we serve as the go-to team for businesses seeking agile, cost-effective solutions.
Collaborating closely with executives, corporate management, brand managers, and in-house marketing teams, we co-develop and execute special projects with efficiency and precision. Whether launching new campaigns or optimizing existing strategies, our approach ensures measurable results.
Our Capabilities:
- Geo-Targeted Advertising: Precise campaigns tailored to specific demographics and regions.
- Media Buying and Placement: Maximizing exposure while optimizing cost efficiency.
- Digital Marketing Services: Engaging customers across multiple online platforms.
- Sell-In & Sell-Through Programs: Driving product adoption and sustained success.
- B2B & B2C Sales Tools: Equipping teams with impactful resources to close deals.
- Corporate Communications: Clear and compelling messaging for internal and external stakeholders.
- Public Relations: Building and maintaining a positive brand reputation.
- Design Services: Creating visual elements that captivate and communicate effectively.
A Multi-Channel Marketing Approach
We prioritize aligning with today’s customer journey-focused marketing environment, bridging physical and digital channels to meet customers wherever they are. Our comprehensive retail marketing strategies are designed to resonate with modern consumers while driving tangible business results.